Serp Tracker: Managing Keywords and Groups
Managing Keywords
The Keywords page is the core of your SERP Tracker campaign. This is where you add, view, filter, and manage every keyword you want to track.
Opening the Keywords Page
In the sidebar, click your campaign name then select Keywords.

The Campaign Header
At the top of the Keywords page you'll see:
- Campaign name and domain
- GSC badge — shows the linked Google Search Console property
- Active badge — confirms the campaign is running
- Serp credits button — click to see a popup with your credit usage breakdown
- Run Tracking dropdown — triggers a tracking run immediately
- Competitors button — navigates to the Competitors page
- Settings gear — opens Tracking Settings for this campaign
Running a Tracking Check
Click Run Tracking to open a dropdown with two options:
- All keywords — checks rankings for every keyword in the campaign
- New keywords only — only checks keywords that have never been tracked (saves credits)
The Keywords Table
Column | Description |
|---|---|
Keyword | The search query being tracked |
Rank | Current ranking position (or |
Change | Position change since previous run |
Was | Previous ranking position |
Best | Best ranking ever recorded |
Search Volume | Monthly average search volume (scroll right) |
Competition | Google Ads competition level (scroll right) |
CPC Low / High | Cost-per-click bid range (scroll right) |
Location | Geographic location used for this keyword |
Language | Language setting |
Device | Desktop or Mobile |
Ranking URL | The page on your site that ranked |
Filtering Keywords
Use the Filter keywords... search box to narrow the list. Use the All devices dropdown to show only Desktop or Mobile keywords.
Adding a Single Keyword
Click + Add Keyword to open the Add Keyword modal.

Fill in the keyword, location, folder (group), device (Desktop/Mobile/Both), and language, then click + Add Keyword.
Bulk Adding Keywords
Click Actions → Bulk add to open the Bulk Add modal.

Paste your keywords one per line. The counter shows "X keywords will be submitted." All keywords in the batch share the same Location, Folder, Device, and Language settings.
The Actions Menu

- Refresh — triggers an immediate tracking run for all keywords
- Bulk add — opens the Bulk Add modal
When keywords selected:
- Run tracking - runs serp tracker now for selected keywords
- **Move ( x ) to folder **- move keywords from current folder to a different one.
- Copy data - copy to clipboard serp data of selected keywords
Selecting & Removing Keywords
Check the checkbox next to any keyword to select it. A red Delete ( x ) button appears in the toolbar when keywords are selected.
Opening a Keyword's Detail Page
Click any keyword name in the table to open its individual detail page with ranking history, metrics, and SERP results.
Organizing Keywords with Groups
Once your keyword list grows past a dozen or so, grouping them by topic or page section keeps the Keywords table readable. Groups (also called folders) let you create named tabs across the top of the Keywords page and assign every keyword to one of them.
Viewing Folders
Folders appear as tabs below the campaign header on the Keywords page. A Default tab always exists. Custom folders you create appear as additional tabs.

Switching Between Groups
Click any tab to filter the keyword table to show only keywords in that group.
Creating a New Group
Click the + Add tab at the end of the tab bar. An inline text field appears — type your group name and press Enter or click the checkmark to confirm. The new group appears immediately as an empty tab.
Renaming a Group
Click the "..." tab that appears between your last custom group and the Add tab. A small menu appears with Rename and Delete options. Click Rename, edit the name in the inline field, and confirm.
Assigning Keywords to Groups
When adding a keyword (single or bulk), choose your group from the Folder dropdown in the Add Keyword or Bulk Add modal.

Why Use Groups?
- Track keywords for different products, services, or page types separately
- Compare performance across site sections
- Keep test keywords isolated from your main tracked set
Updated on: 10/06/2026
Thank you!
