> ## Knowledge Base Index > Fetch the complete knowledge base index at: https://help.wiremo.co/sitemap.xml > Use this file to discover available pages before exploring further. > Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash). # GTrack Track Competitors Tutorial update # Google Maps Rank Tracker | Track Competitors Tutorial Stay ahead of the competition by monitoring changes in your competitors’ Google Business Profiles. With the **Track Competitors** feature, you can keep an eye on what your top local rivals are doing - without manually checking their profiles. Get 🔔 **notified instantly** when a competitor: * Changes of business name * Gains a spike in reviews * Post new content or promotions * Uploads new photos * Changes their business categories * Or even update their **Main Category**, which could affect their local search visibility All alerts are tracked in one place so you can analyze trends, understand their strategy, and adjust your own accordingly. 💡 Use these insights to spot marketing pushes, uncover SEO moves, and identify new local competitors. || ⚠️ Note: Competitor Tracking is available on the Free Plan with 1 competitor included. Paid Plans increase the number of competitors you can track, with up to 100 competitors on the PRO Plan to help you stay ahead in your local market. --- ## Step 1: Add a Competitor to Track 1. From your left-hand dashboard menu, click on **Track Competitors**. 2. Click the **+ Add Business** button in the top right. 3. **Search for your business** by typing your Business name and selecting it from the results. (Service Area Businesses (SABs) are also supported. GTrack can find businesses that don’t display a public address on Google Maps.) 4. Once selected, you’ll see: * Business details (address and place ID) * Tracking options under **What To Track** ### ✅ What You Can Track: Check the boxes next to the data points you want to track for each competitor: * **Business Name Changes** * **Review Count Changes** * **Category Changes** * **Photo Count** * **Post Count** 🛠️ These options help you monitor updates that competitors make to improve visibility - like adding new photos, shifting categories, or gaining more reviews. 📊 Once added, each competitor will appear as a **card** showing what you're tracking - if you add more businesses, they will all be listed here. ![](https://storage.crisp.chat/users/helpdesk/website/-/7/f/2/f/7f2f2b9a81bb9000/111_16qp7oo.png =1024x533) --- ## Step 2: Set Review Threshold & Alert Frequency 1. In **"Alert When Reviews Change By"**, enter a number (e.g., `5`) to be alerted when the number of reviews increases or decreases by that amount. 2. In the **Alert Frequency** dropdown, choose how often you want to receive notifications: * `No Email Alerts` * `Daily` * `Weekly` * `Monthly` 📩 You will receive **email alerts** for: * **Category changes** - when a category is added, removed, or updated on the competitor’s Google Business Profile. * **Main Category changes** - this triggers a **separate email notification**, sent when the **primary category** of the Google Business is changed to a different one. | 💡 Pro Tip: The Main Category change can reveal an important shift in your competitor’s strategy. It might mean they are targeting a new market, repositioning their services, or trying to rank higher for a different keyword. Use this alert to reflect: if their new category better aligned with your market? Should you consider adjusting yours too? 3. Click **Add Business** to start tracking. ![](https://storage.crisp.chat/users/helpdesk/website/-/7/f/2/f/7f2f2b9a81bb9000/competitor_e6kp2u.png =1024x542) --- ## Step 3: Manage Tracked Businesses Once added, your competitors appear in the **Tracked Businesses** panel. Each card displays: * What you’re tracking (Name, Reviews, Categories, Photos, Posts) * Email alert frequency * Review alert threshold (e.g., 5 reviews) * Last checked timestamp ### 🔧 Available Actions * 📈 **Analytics** - Click the graph icon to view historical trends for each metric. * ⏸️ **Pause** - Temporarily stop tracking this business. * ▶️ **Resume** - Restart tracking after a pause. * ✏️ **Edit** - Adjust tracking preferences at any time: * 🗑️ **Delete** - Remove this business from tracking permanently. ![](https://storage.crisp.chat/users/helpdesk/website/-/7/f/2/f/7f2f2b9a81bb9000/alerts_1x2xyqj.png =1024x538) ### 📝 Field Explanations **What To Track** * **Business Name Changes** - Get alerts when the business changes its name. * **Review Count Changes** - Alerts when the number of Google reviews goes up or down. * **Category Changes** - Alerts if the business changes its listed categories. * **Photo Count** - Alerts when new photos are added to the profile. * **Post Count** - Alerts when new Google posts are published. **Alert When Reviews Change By** * Enter the number of reviews that must change before an alert is triggered. Example: If set to **5**, you’ll only get notified once reviews increase or decrease by at least 5. **Alert Frequency** * Choose how often the system checks for changes. * Options: Hourly, Daily, Weekly (depending on your setup). **Alert Email (optional)** * Add an alternate email to receive alerts. * Leave blank to use your account’s default email address. **Save Changes / Cancel** * **Save Changes** - Apply your new tracking preferences. * **Cancel** - Discard edits and return without changes. ![](https://storage.crisp.chat/users/helpdesk/website/-/7/f/2/f/7f2f2b9a81bb9000/edit_9sw19u.png =1024x498) --- ## Step 4: Track Alerts in Real Time 🔔 Any detected change will show up in the **Recent Alerts** panel on the right. Types of alerts include: * Review count increased or decreased * New photos added * New posts published * Category changes You can click on an alert to view more, or **mark it as read** to keep your dashboard clean. ![](https://storage.crisp.chat/users/helpdesk/website/-/7/f/2/f/7f2f2b9a81bb9000/image_118a2mq.png =1024x242) --- ## Step 5: Monitor Activity Over Time Click the **Analytics icon 📈** on a competitor card to open their activity charts. This section lets you monitor how your competitors evolve over time. Use the **metric dropdown** (top-left) to switch between views and the **time range filter** (top-right) to zoom into a specific timeframe (e.g., *All Time*, *Last 7 days*, *Last 30 days*, *Last 90 days*). ### 📊 Review Count This graph tracks the total number of Google reviews a business has received over time. Here’s what each metric means: * **Current Review Count**: The number of reviews the business has today. * **Total Change**: The total increase or decrease in reviews during the selected time range. * **Average Daily Change**: How many reviews are added (or removed) per day, on average. * **Data Points**: Number of daily snapshots recorded during the selected period. Use this to spot review growth trends - whether a competitor is gaining momentum or slowing down. ![](https://storage.crisp.chat/users/helpdesk/website/-/7/f/2/f/7f2f2b9a81bb9000/image_uqve0h.png =1024x530) ### ⭐️ Rating * **Current Rating**: The latest star rating based on all their Google reviews. * **Total Change**: How much the rating increased or decreased over the selected time. * **Average Daily Change**: Rarely changes fast, but useful to track gradual improvement or decline. * **Data Points**: How many days of rating data were collected. Ideal for spotting if a competitor is struggling with negative feedback or working hard to boost reputation. ![](https://storage.crisp.chat/users/helpdesk/website/-/7/f/2/f/7f2f2b9a81bb9000/image_1arreyv.png =1024x579) ### 🖼️ Photo Count Shows how many photos are publicly visible on the competitor's Google Business Profile. * **Current Photo Count**: How many photos are live on their listing today. * **Total Change**: Photos added or removed during the selected period. * **Average Daily Change**: Helps identify consistent uploads vs. one-time updates. * **Data Points**: Daily photo count records tracked. Frequent uploads often mean the business is trying to stand out with visual content or highlight new services/products. ![](https://storage.crisp.chat/users/helpdesk/website/-/7/f/2/f/7f2f2b9a81bb9000/image_2rfo0i.png =1024x580) ### 📮 Post Count Tracks how many Google Posts (offers, updates, events) the business has published. * **Current Post Count**: The total number of live posts on their profile. * **Total Change**: Number of new posts added in the selected time period. * **Average Daily Change**: Helps assess how actively they’re posting. * **Data Points**: Days the post count was recorded. Great for understanding if your competitor is running a consistent promo strategy or doing seasonal pushes. ![](https://storage.crisp.chat/users/helpdesk/website/-/7/f/2/f/7f2f2b9a81bb9000/image_j66mqy.png =1024x580) This gives you a **full timeline** of your competitor’s marketing behavior - helping you benchmark, react, or adjust your own local strategy accordingly. --- ## Step 6: Review History Log At the bottom of the competitor detail view, you’ll find a **History Log**, which includes: * Date of each check * Business name * Rating * Review count * Photo count * Post count * Business categories 🧾 This provides a full audit trail of your competitor’s evolution over time. ![](https://storage.crisp.chat/users/helpdesk/website/-/7/f/2/f/7f2f2b9a81bb9000/log_10t1j0f.png =1024x518) --- ## Summary With **Track Competitors**, you can: * Stay alert to your competition’s actions * Monitor improvements and trends * React faster with strategic decisions for your own business Use this feature to gain a **competitive edge** in your local Google Maps rankings.