How to Send Review Requests to Customers in GLocal

The Review Request feature in GLocal allows you to send review request emails to your customers and encourage them to leave feedback on your Google Business Profile.

Before sending review requests, you must first configure an email sending method.

1. Open the Review Request Section

When you open the Review Request tab for the first time, you will see the message:

Email Sending Not Configured

Please complete the Email Sending Options first in Automation Settings.

This appears because GLocal needs an email account to send review request emails.

Click Automation Settings to configure it.

2. Connect an Email Account

In Automation Settings, you must choose how emails will be sent.

GLocal does not provide its own email server.

Instead, review request emails are sent using your email account.

This ensures:

• Better email delivery
• Emails are sent from your real business address

You have two options:

Option 1 – Connect Google Account (Recommended)

Click Connect Google Account and sign in.

GLocal will send review request emails using your Gmail account or Google Workspace account.

Option 2 – Configure Custom Mail Server

If you use another email provider, you can configure your SMTP server.

Enter:

• SMTP Host
• Port
• Username
• Password
• Encryption (TLS or SSL)

Then click Test and Save Settings.

Once this is configured, you can start sending review request emails to customers from the Review Request dashboard.

3. Configure Automation Settings for Review Requests

After connecting your email address in Automation Settings (Pin 1), scroll down and complete the remaining configuration.

1. Automated Review Requests

Enable Automated Requests (Pin 2) to allow GLocal to automatically send review request emails to customers.

Emails per day (Pin 3)

Choose how many review request emails can be sent per day.

Example: 10 emails per day

This limit helps avoid sending too many emails at once.

Request Timing (Pin 4,5)

This setting controls when the review request will be sent after a customer is added to the system.

Example: 3 Days after customer was added.

You can choose the time unit depending on your business workflow:

• Hours – send the request a few hours after the visit or service
• Days – send the request a few days later (most common option)
• Weeks – useful if you want to follow up much later

Example configurations:

• 2 Hours after the customer was added
• 1 Day after the customer was added
• 1 Week after the customer was added

Choosing the right timing helps increase the chances that customers will leave a review while the experience is still fresh.

Send Time (Pin 6)

Select the time when emails will be sent.

Example: 09:00 AM

All review requests scheduled for that day will be sent at this time.

Timezone (Pin 7 )

Select your local timezone so emails are sent at the correct time.

Example: Atlantic/Canary

Scheduled Sending Notification (Pin8)

This message shows a summary of your automation settings.

Example: Review requests will be sent 3 days after the customer is added, at 09:00 (Atlantic/Canary).

If you change any settings above, this summary updates automatically.

2. Email Template

Below the automation settings, you can customize the email customers will receive.

Subject Line (Pin 1)

Example:

How was your experience with {{business_name}}?

Email Body (Pin 2)

You can customize the message that will be sent to customers. The template supports dynamic variables (Pin 3):

• {{customer_name}} – customer's name
• {{business_name}} – your business name
• {{review_link}} – Google review link
• {{services}} – services or products associated with the customer

These variables will automatically be replaced when the email is sent.

3. SMS Template (Pin 4) (Not available for the moment)

You can also configure an SMS message if you want to send review requests via SMS.

The same variables can be used here as well (Pin 5).

After configuring all sections, click Save Settings (Pin 6).

Your review request automation is now fully configured and ready to send review requests automatically.

Unsubscribe Link

For compliance and user preference management, an Unsubscribe link is automatically added to all Review Request emails.

This allows customers to opt out of receiving future review requests if they choose to.

ℹ️ Review Request Email Limits

Each GLocal plan includes a monthly limit of review request emails.

Example:

• Starter – 1,000 emails / month
• Professional – 5,000 emails / month
• Business – 15,000 emails / month
• Agency – 50,000 emails / month

Both Automated Review Requests and Manual Review Requests use these email credits.

If you need more emails, you can purchase Additional Email Add-ons from the billing section.

4. How to Enable and Configure Review Filtration in GLocal

⚠️ Important Notice about Review Filtration

To enable review filtration:

1. Go to Review Filtration (Pin 1).
2. Enable the Review Filtration toggle (Pin 2).

3. Choose a short name (Pin 1) for your review request link.
4. Click Save Short URL (Pin 2).

Your review link will look like this:

https://glocal.wiremo.co/review-request?shortName=yourbusiness

Review Filtration Settings

Once the short link is created, you will see additional settings that allow you to customize the review experience.

1. Copy Your Review Link

This is the link you will send to customers when requesting reviews.

Customers who open this link will first see your review filtration page.

2. Choose Review Filtration Type (Pin 1)

You can select how customers rate their experience:

• Emoji Rating (Bad and OK emojis are filtered to the Glocal platform, while the Great emoji forwards the customer directly to Google.)

• Star Rating (Filter reviews by star rating: if you choose 4, then 1–3 star ratings are filtered to GLocal platform, and 4-5 star ratings are forwarded directly to Google.)

Both options allow customers to quickly indicate their satisfaction level.

Bad and OK are filtered to the Glocal platform and Great Emoji is forwarding the customer direclty to Google.

3. Show Business Name

You can display your business name on the review request page so customers clearly see which business they are reviewing.

4. Show Business Logo

You can upload your business logo, which will appear on the review request page to reinforce brand trust.

5. Business Tagline / Outline

You can add a short description or tagline for your business that will appear on the review page.

Once your review filtration link is created and shared with customers, all reviews submitted through this short link will automatically follow the filtration rules you configured.

Positive feedback can be directed to your Google review page, while other feedback can be collected privately inside your GLocal dashboard.

This helps you manage customer feedback more effectively while maintaining control over the review request experience.

5. Manual Review Request

The Manual Request tab allows you to send a review request to a specific customer immediately.

1. Customer Information

Fill in the customer details:

• Customer Name – name of the customer
• Email Address – email where the request will be sent
• Phone Number – required if sending via SMS
• Service – the service or product the customer received

You can also click Select Customer to choose an existing customer from your list.

2. Communication Channel - Choose how the review request will be sent:

• Email
• SMS *(Not available for the moment)*

3. Send Options - You can choose when to send the request:

• Send Now (Pin8) - sends the review request immediately

• Schedule Later – schedule the request for a specific time

Instead of sending the request immediately, you can choose Schedule Later (Pin 1) to send the review request at a specific time.

Date (Pin2) - Choose the date when the review request should be sent.

Time  (Pin 3)- Select the exact time the message will be delivered.

Timezone (Pin 4) - Choose the correct timezone to ensure the request is sent at the intended local time.

Schedule Summary (Pin 5) - At the bottom, GLocal displays a confirmation message showing the exact date, time, and timezone when the review request will be sent.

4. Subject and Email Template

Subject (Pin 9)

You can edit the email subject line before sending the review request.

Email Template (Pin 10)

Customize the message that will be sent to the customer. You can modify the text if needed.

Preview Message (Pin 11)

Click Preview Message to see how the email will appear to the customer.

Available Variables (Pin 12)

You can personalize the message using variables:

• {{customer_name}} – Customer's name
• {{business_name}} – Your business name
• {{review_link}} – Google review link
• {{services}} – Service associated with the customer (this uses the service you entered in field Service (Pin 5)

These variables are automatically replaced with the correct information when the message is sent.

Send Request (Pin 13)

Click Send Request to send the review request to the customer.

Unsubscribe Link

For compliance and user preference management, an Unsubscribe link is automatically added to all Review Request emails.

This allows customers to opt out of receiving future review requests if they choose to.

6. Review Request Statistics

The Statistics tab provides an overview of how your review request campaigns are performing.

1. Date Range: At the top, you can select the date range to analyze your results:

• Last 30 Days
• Last 3 Months
• Last Year
• Custom Range

This allows you to view performance for a specific period.

2. Key Metrics: The statistics section displays important metrics:

• Email Requests – total number of review request emails sent
• SMS Requests – total number of review request SMS messages sent
• Email Opens – number of emails opened by customers
• Clicks – number of customers who clicked the review link

These metrics help you understand how customers interact with your review requests.

3. Activity Over Time: The Activity Over Time chart shows how review requests performed during the selected period.

• Pending requests
• Sent requests
• Opened emails
• Clicked links
• Unsubscribed users
• Failed messages
• Cancelled requests

This helps you monitor trends and engagement over time.

4. Channel Distribution

The Channel Distribution chart shows which communication channel was used to send review requests:

• Email
• SMS

This helps you understand which channel is used most often in your campaigns.

5. Recent Activity

The Recent Activity section shows the latest interactions with your review requests.

• Recent Activity - This section shows the latest interactions with your review requests during the selected date range (Pin6).
• Customer and Channel - Displays the customer's name and the channel used to send the request: Email or SMS (not available for the moment) (Pin7).
• Scheduled - Indicates that the review request was scheduled(Pin8).
• Request Sent - Shows that the review request message was **sent to the customer **(Pin9).
• Email Opened - Indicates that the customer opened the email (Pin10).
• Review Link Clicked - Shows that the customer clicked the review link inside the message (Pin11).
• Search - Allows you to search activities by **customer name, email, or phone number **(Pin12).
• Activity Filter - Filter activities by type, such as: All Activities, Scheduled Only, Requests Only, Email Opens Only, Clicked Only, Unsubscribed Only (Pin13).
• Channel Filter - Filter activities based on the communication channel used Email or SMS (not available for the moment) (Pin14).

7. Customer List

The Customer List (Pin 1) tab shows all customers added to the review request system.

From this section you can manage customers and monitor review request activity.

Add Customers

Click Add Customer (Pin 2) to manually add a new customer and send them a review request.

You can also use:

• Import CSV (Pin 3) – upload a list of customers from a spreadsheet

The required headers are:

• Name – The customer's full name. This will be used in the review request message (for example with {{customer_name}}).
• Channels – The communication method used to send the request. Currently supported: email. (SMS support will be available later.)
• Email – The customer's email address where the review request will be sent.
• Phone – The customer's phone number. This is optional if you are sending requests only by email, but it will be required if SMS is used in the future.
• Service – The service or product the customer received. This value is used in the email template with the {{services}} variable.

Example of a CSV file:

• Export (Pin 4) – download your customer list

Customer Information

Each row displays important details about the customer (Pin 5):

• Customer – customer name, email, and phone number
• Services/Products – the service or product associated with the customer
• Request Type – how the request was sent (Email or SMS)
• Date Added – when the customer was added
• Last Request – last time a review request was sent
• Email Status – whether the email was opened or clicked
• SMS Status – status of the SMS request

Actions

On the right side you can (Pin 6):

• Resend a review request
• Remove the customer
• Edit customer name, email, phone, product/service or Unsubscribe

This tab helps you track which customers received review requests and monitor their activity.

✅ You're All Set

Your Review Request system in GLocal is now fully configured.

You can now:

• Automatically send review requests using Automation Settings
• Send manual review requests to specific customers
• Monitor performance using Statistics
• Manage customers from the Customer List
• Use review filtration to manage feedback before it reaches Google

With these tools, you can consistently request reviews, track engagement, and improve your Google Business Profile reputation.

Start adding customers and sending your first review requests.

Updated on: 16/03/2026